If you’re looking to position yourself, or your organisation, as an authority figure, thought leadership articles containing credible statistics, research and industry commentary are a great way to back your position. Use them to produce a ‘deep dive’ on specific topics and demonstrate why you’re a leader.
I’m pretty flexible and happy to work in the way that suits you best. Typically…
- We start with a briefing meeting/call so I can ask you lots of questions – I’ll send you these in advance so you have time to think.
- You then send me through anything and everything you have to supplement the briefing. This could be brochures, white papers, case studies, presentations…etc.
- I’ll produce a first draft and send it to you.
- You will then review and provide any feedback.
- I’ll incorporate any amends and finalise v2.
- You can publish and distribute.
- I’ll invoice you at the end of the month.
Unsplash photo credits…