I’m Alice — a freelance B2B copywriter and executive ghostwriter with a long history of helping agencies deliver on their pitch promises. Using my unbeatable combo of tea and cake, I get clients to open up and share the deep insights that make compelling content.
Copywriting and ghostwriting services for B2B marketing agencies
My packages make it easy to buy outsourced content marketing. Choose a package or get in touch and ask me to whip up a bespoke quote.
"If you're looking for pithy, straight to the point copy then look no further! Alice always seems to get it right first time, responds quickly and is honest and fun. What more could you want?"
Director
"Alice has an amazing talent for creating engaging and relevant content. She is a true professional and her expertise and delivery always exceed our expectations."
Account Manager
“A thorough, accurate and creatively driven copywriter who always delivers work before the deadline.”
European Campaign Manager
“Alice has done a fabulous job in supporting us with this campaign. She came in and sat alongside us as a member of our team. She was great interacting with our client, and the quality of the work she produced was excellent.”
Managing Director
"Alice is creative, diligent, super efficient, knows the meaning of the word 'deadline' and always exceeds the brief."
Director
"We have found her to be an invaluable asset to our business. She has a ‘can do’ attitude and is very easy to work with. She gets to grips with our customer's business needs quickly and easily and never fails to deliver fantastic copy."
Director
Working together
Some agencies are happy for me to speak with their clients direct, while others prefer I stay ‘behind the scenes’ with everything going through them. I’m not precious about how we work together – so if you have a way that you’d prefer for us to work, please say.
Ooh, and don’t forget to send through any NDAs you need me to sign!
However, when it comes to writing, I am very particular about how I work because it’s a craft I’ve honed over several years (and learned some lessons the very hard way!).
🧁Brief: this could be something you’ve written, a phone call, or a few bullet points in an email.
🧁Research: I perform this all myself and will scour the client’s website for existing content to reference.
🧁Skeleton: I’ll send you the outline with an accompanying video to talk you through it, ready for you/your client to review and approve.
🧁v1: typically I’ll draft this within 3-days of receiving feedback.
🧁Amends: as standard I include 2x rounds of revisions.
If you’re a detail-orientated person like me, you can see my working process mapped out in full here:
More than words®
Over the last 15 years as a B2B marketer, I’ve learned how to squeeze extra value from my content. I serve up extra ideas, insights, and search optimisation wherever I can. By truly understanding your clients, I can distil their knowledge into hard-working content that reflects their true voice.
Featured case studies…
See how I’ve helped other agencies meet (and exceed) the brief with my freelance ghost copywriting.
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