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Alice Hollis – More than words®

Freelance executive ghostwriter and B2B tech copywriter

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Whether you’re too busy, or simply can’t find the words to express your ideas, I promise to deliver ‘More Than Words®’ ( As a B2B ghostwriter, I adopt your tone of voice and:

🧁 Communicate the details that matter because your ramblings are structured into cohesive, coherent, and compelling copy.
🧁 Give your ideas substance because they’re wrapped in independent research and analyst commentary to give your opinion weight.
🧁 Make it uniquely you because I inject your personality – quirks and all – to cut through the usual marketing fluff.

Company history

🧁September 2014: after Jacob was born, Alice Hollis entered the world of freelancing under the brand ‘Copy & Cupcakes’ to balance being a mummy with a work she adored.
🧁January 2017: welcomed Oscar to the world, enjoyed 3-months maternity, and returned to her desk under the brand ‘Alice Hollis’.
🧁June 2019: transitioned from sole trader to limited company – Alice Hollis Ltd. – niching the services but remaining in the realm of IT and tech.
🧁January 2020: granted the registered trademark ‘More Than Words®’.
🧁July 2023: launched the Wonderful World of WordsTM (, a non-profit community initiative where B2B tech marketers can go to learn about content based on the skills, knowledge, and experience of their sector’s best wordsmiths.


Alice Hollis is a freelance executive ghostwriter and B2B tech copywriter, using her skills to help organisations distil their expertise into compelling content that converts customers. Before establishing her own business in 2014, Alice worked as a B2B tech marketer for a decade both in-house as a marketing manager, and agency-side as a marketing consultant. Today, Alice specialises in:

🧁Thought leadership articles that are written on behalf of your c-level execs or subject matter experts.
🧁Case studies to showcase all the amazing you do.
🧁Repurposing events/webinars/roundtable discussions into white papers that reach a wider audience.



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