I am dedicated to continuous learning, which is why if I’m not writing client copy, I’m reading about copy, learning about copy, studying other people’s copy and testing the lessons learned through the content I write for my own business to hone my craft…

And here I share all that lovely knowledge with you — for FREE!


Little books

Each of the following ‘little books’ is a deep-dive on a specific topic within the world of content marketing. Click on the images to get your hands on the digital download.

(NOTE: some ‘little books’ are also available for free as hard copies if you prefer to scribble in the margins.)


Dinky Docs

Sometimes it’s nice to have a print out right in front of you while you’re working. The ‘dinky docs’ series contains 1-page cheat sheets and templates full of tips, tricks and ideas to ensure your copy converts: